Two years ago you could get your webpages ranked in the search engines if you followed a simple formula. You started with keyword research to find the right keywords, you then wrote content which the search engines loved, and finally you'd build some high-quality links to let Google and others know that people valued that content.
Today, the SEO game has drastically changed. Today, if you want your website to even show up in Google, you need to harness the power of social media. [Read more…]